This Freshmen Students Thought They Were Getting Normal Coke Bottles. But See What Happened Next.

When Coca-Cola released a limited edition bottle that requires unlocking with another Coke drinker, the company saw it as a fun way to break the ice for college freshmen. It’s part of a series of publicity stunts the soft drink giant has developed world-wide to re-establish Coca-Cola’s nostalgic “happiness” branding.

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